With a new series, sometimes you see the audience or viewers decrease after the first episode, usually because the show isn’t very good. The exact opposite is happening with Outlander. The audience has grown with every episode. That means the word is spreading about this critically-acclaimed series.
The third episode had the largest audience so far. 1.003 million viewers watched the first showing of the third episode. 1.7 million watched it Saturday night, and 2.39 million watched it during the weekend.
Also, 62% of the viewers were women during the 9 PM premiere, and women made up 60% of the total viewers for all the Saturday showings.
#Outlander is becoming appointment viewing for fans – over 1 million viewers tuned in for ep. 103! @Outlander_Starz #outlanderday
— STARZ PR (@STARZPR) August 26, 2014
The third episode of Starz’ OUTLANDER was the show’s most-watched yet in same-day ratings: 1 million viewers. — Joe Adalian (@TVMoJoe) August 26, 2014
OUTLANDER ratings track: 720K>>890K>>1M
— Joe Adalian (@TVMoJoe) August 26, 2014
And, while Fox is clearly in burn-off mode on Saturdays: OUTLANDER (1M) drew nearly twice the audience at 9 Sat. as Fox’s GLEE rerun (575K) — Joe Adalian (@TVMoJoe) August 26, 2014
Let’s hope the trend continues to through the eighth episode.
Sources: Tweets above, TV by the Numbers